Mission Foods adds Protein and Grain Free tortilla-style chips in four varieties
By Tortilla News Staff · · 2 min read
Mission Foods launched Mission Protein and Mission Grain Free tortilla-style chips, now at Kroger and affiliates nationally with wider retail through fall 2026 (reported Oct. 2, 2026). The lines extend Mission's better-for-you brand into the snack aisle.
Credit: Mission Foods / courtesy PR Newswire (PR Newswire multimedia provided for media use with this release)
Brand
Mission Foods
Lines
Protein · Grain Free tortilla-style chips
Protein SKUs
Chile Limón · Jalapeño · 10 g plant protein/serving
Grain-free SKUs
Sea Salt · Hint of Lime · cassava · chia · avocado oil
Retail
Kroger + affiliates now · broader fall rollout
Mission Foods, the Gruma tortilla brand, introduced four Better-for-You chip SKUs on Sept. 15, 2026: Mission Protein Tortilla Style Chips in Chile Limón and Jalapeño, and Mission Grain Free Tortilla Style Chips in Sea Salt and Hint of Lime, per a company PR Newswire release.
Protein chips are positioned at 10 grams of plant-based protein per serving and described as a good source of protein, gluten-free, and vegan. Grain-free chips list 100% cassava flour, whole chia seeds, and avocado oil; Mission calls them a good source of fiber with all non-GMO ingredients.
Sathish Mohanraju, Mission VP of sales and marketing, framed the launch around lifestyle-fit snacking and consumer demand for more protein and fiber. Products are available nationwide at Kroger and affiliates now, with additional retailers rolling out through fall. Mission cites more than twenty U.S. plants plus international sites in Europe, Asia, and Mexico.
For tortilla-plant and retail category readers, this is a branded snack extension off the tortilla franchise — not a plant CapEx notice. Read the Mission / PR Newswire release for claims language and executive quotes.
